Press Releases
ColepCCL strengthens Latin American offer through extended joint venture in Brazil
ColepCCL announced today the extension of its partnership with Provider Indústria e Comércio S.A. and Total Pack Indústria e Comércio S.A., of Brazil, through the acquisition of a 51% share capital stake in both of these companies. This deal builds on the recent launch of the CPA (ColepCCL Provider Aerosol) joint venture, announced in September of this year, for the production of aerosol based consumer products.
As a leading contract manufacturer of aerosols, liquids and packaging solutions, ColepCCL will join forces with Provider and Total Pack, Brazil’s leading suppliers of personal care and homecare liquid products (2009 turnover of reais 400 million - 170 million euro), to strengthen their offers in the Latin American Personal Care and Homecare markets.
The deal allows the partners to take maximum advantage of the anticipated market growth in consumer goods in Latin America and offer their customer base transatlantic contract manufacturing solutions in a full range of technological solutions.
This venture brings a wealth of European experience fro
m ColepCCL, and clear Latin American market knowledge and expertise from Provider and Total Pack. The JV will serve the major brand owners’ outsourcing needs and will exploit the opportunities to introduce new products into the Brazilian and Latin American markets.
Vítor Neves, CEO of ColepCCL, stated: “This deal with Provider and Total Pack further strengthens our offer in Latin America as the combined entities allow us to offer a truly comprehensive range of technologies. We are now in a strong position to work with our existing customers and expand our current customer base, offering the highest standards in both aerosol and liquid manufacturing.
We will be able to seize the opportunities that this expansive market brings in terms of new product development and market growth in the personal care and household products market?
Ricardo Zalaquett, CEO of Provider and Total Pack, added: “We are in an ideal position to lead the aerosol and liquid contract manufacturing markets in Brazil. This is a merger of talent, skills, knowledge and a desire to grow the industry in Brazil. We have a shared vision, which will drive the growth of Provider, Total Pack, and ColepCCL Provider Aerosols, and offer an enhanced service to our customers. We see real potential for the development of the personal care and household markets in Brazil and we believe that this deal will positively influence our position and offer to customers.”
Provider’s manufacturing facility, based in Louveira, in the State of São Paulo, is ideally located to Vale de Cambra, December 6, 2010 serve the main markets of Brazil in Personal Care products. With 24 lines, 300 million unit annual capacity and a 1,100 strong workforce, Provider offers a quality operation capable of meeting the highest requirements of the global market.
Total Pack is ideally located to serve the main markets of Brazil in Homecare products. With 10 filling lines, 100 million unit annual capacity and a 250 strong workforce, Total Pack offers complementary liquid filling solutions from its base in Louveira, in the State of São Paulo.